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Category Archives: Marketing

I’m really excited to share a couple of valuable gifts with my readers. For those of you who are working your way up the corporate ladder, Aspiratech Training has just released the “Succeeding as a New Manager” online training course.  The course presents both the hard and soft skills you need to learn to succeed […]

I’d like to introduce you all to Julia Melymbrose of Chocolate and Caviar (who clearly knows how to name a company after the finer things in life).  Julia’s company has a great email series you should check out on their website. I’m so grateful that she agreed to guest post to bring some of her wickedly […]

Mutual benefit is always the best plan. In that spirit, I’d like to open the Success Blog up to guest bloggers who would like to grow their audience and offer useful information to small business owners who prefer working in a way that suits an introvert. The topics can vary widely. In fact, it would […]

Your inbox is always full. You’re having to use tools like Boomerang to schedule even reading many emails, let alone replying. And social media is what everyone is talking about. What place could mailing list marketing with email possibly have in such a crowded attention space? Well you might be surprised to learn that the Direct […]

 So how busy are you? I’m not fooled by the fact that you have the time to read this. I know you’re squeezing it in between items on a lengthy to-do list. How do I know that? Because you’re interested in marketing, and people who read articles about marketing are generally people who are doing […]

What do you do for a living? If you’re self-employed, tell me what your business does. If you are like most business owners, you answered those questions by telling me what you spend your time doing. You do this, and then you do that, and so on. You described your process, because from your point […]

Author, Indigo Ocean